Who it's forPublic adjustersLeer en español
Measure the damage. The answers homeowners need post themselves.
Social media for public adjusters, done by asking.
A homeowner learns what a public adjuster is the week the insurer's cheque comes in low. Post the answers to what they ask first, and they already know your name when the ceiling leaks.



The request: Homeowners keep asking who pays you. Post the answer Monday at 9.
- Mon · 9:00 amWhat a public adjuster does, and who paysFacebook PagesInstagramGoogle Business ProfileScheduled
- Wed · 12:00 pmThe insurer paid, but not enough: what can be doneFacebook PagesInstagramGoogle Business ProfileScheduled
- Fri · 9:00 amA burst pipe: what to do before anything is thrown awayFacebook PagesInstagramGoogle Business ProfileScheduled
Less admin for public adjusters.
Before: Homeowners who think you work for the insurance company
Now: Whose side you are on, said plainly, every month.
Before: Calls that come after the claim is closed and paid
Now: When to call, and what can still be reopened, posted in rotation.
Before: The same five questions on every first call
Now: One question answered a week, in your own words.
Get an hour a week back between roof inspections.
Your numbers, your sum. Move them and the figures follow.
52 hoursback between roof inspections, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Measure the damage. The week is already scheduled.
- Mon9:00 amWhat a public adjuster does, and who paysFacebook, Instagram, Google
- Tue
- Wed12:00 pmThe insurer paid, but not enough: what can be doneFacebook, Instagram
- Thu
- Fri9:00 amA burst pipe: what to do before anything is thrown awayFacebook, Google
- Sat
- Sun5:00 pmBefore the storm: photograph your roof and your roomsFacebook, Instagram, Google
An illustration. The business and its posts are made up.
Social media post ideas for public adjusters.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “Homeowners keep asking who pays you. Post the answer Monday at 9.”
- Start with
- Facebook, then Google Business Profile
- Post most
- One answer a week
- Best photo
- The damage, close up, with a tape for scale
- Never skip
- Your licence number
Whose side you are on
The homeowner's, and never the insurer's.
How the fee works
A share of what is recovered, within what your licence allows.
Underpaid claims
What can be reopened, and until when.
The first day
What to photograph, what to keep.
Kinds of damage
Water, roof, fire, mould, storm.
Before the season
What to document while the house is dry.
Public adjusters: why your Google profile matters.
Homeowners search for a public adjuster near them the day a claim is denied or a cheque comes in low. A Google Business Profile with your licence number, the damage you handle and clear answers gets the call.
Asked by public adjusters.
What should a public adjuster post on social media?
What you do and whose side you are on, how the fee works, what to do in the first day after damage, and answers to the questions homeowners ask before they call.
Which social media works for public adjusters?
Facebook, where neighbours share what happened to their roof, Instagram for short answers, and Google Business Profile for people searching after a denial.
Are there rules on what an adjuster may post?
Yes. Your state licence sets rules on advertising and on contacting people after a loss. Your assistant drafts and you approve every post, so nothing goes out that your licence does not allow.
Can I post photos of a client's damaged home?
Only with the homeowner's yes in writing, and never with an address or a face. A close photo of a stained ceiling or a lifted shingle shows the work.
Measure the damage. We'll handle the posting.

















