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Shoot and edit. The best frames post themselves.

Social media for photographers, done by asking.

You're behind a camera or an editing screen. Send the pick of the shoot, say a line, and Instagram, Facebook and your Google profile are posted for the week.

Get startedSee how it works
A smiling woman with curly blonde hair in a denim jacket holding a camera, beside the robot in a beret holding a reflector

The request: Six mini sessions on the 14th. Post the dates.

  1. Mon · 10:00 amMaya and Tom at the lake houseInstagramFacebook PagesScheduled
  2. Wed · 12:00 pmAutumn mini sessions: six slots on the 14thInstagramFacebook PagesGoogle Business ProfileScheduled
  3. Fri · 9:00 amHow to dress for a family sessionInstagramGoogle Business ProfileScheduled

Less admin for photographers.

  • Before: A gallery delivered, and nothing posted from it

    Now: Send three favourites and a line. They are scheduled across the week.

  • Before: Booking season starts and nobody knows you have dates

    Now: Open dates go out on every account on schedule.

  • Before: Writing a caption for each platform

    Now: Each account gets its own version, written for you to approve.

Get an hour a week back on the shoot.

Your numbers, your sum. Move them and the figures follow.

52 hoursback on the shoot, every year

$3,120of your working time, at $60 an hour

Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.

Get my hours back

Shoot and edit. The week is already scheduled.

  1. Mon10:00 amMaya and Tom at the lake houseInstagram, Facebook
  2. Tue
  3. Wed12:00 pmAutumn mini sessions: six slots on the 14thInstagram, Facebook, Google
  4. Thu
  5. Fri9:00 amHow to dress for a family sessionInstagram, Google
  6. Sat
  7. Sun6:00 pmOne frame from this weekendInstagram

An illustration. The business and its posts are made up.

Social media post ideas for photographers.

Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “Six mini sessions on the 14th. Post the dates.”

Start with
Instagram, then Google Business Profile
Post most
Recent sessions and open dates
Best photo
One frame, not the whole gallery
Never skip
Booking season openings

  • The pick of a shoot

    One to three frames, with the client's permission.

  • Open dates

    Mini sessions, wedding dates left this year, last-minute openings.

  • What to expect

    What to wear, how long it takes, when the photos arrive.

  • Behind the camera

    The setup, the location, the light.

  • Kind words

    A line from a client, next to a photo from their session.

  • Seasonal offers

    School portraits, holiday cards, spring sessions.

Post ideas for every profession

Photographers: why your Google profile matters.

People looking for a photographer search by place and by occasion. A Google Business Profile with recent work, current hours and real photos gives that searcher something to judge you by before they open your website.

Asked by photographers.

What should a photographer post on social media?

Favourites from recent sessions with permission, open dates, what clients should expect, and kind words from clients. Recent work from real sessions matters more than a perfect grid.

Can I send photos straight from my phone?

Yes. Attach the photos in your assistant, say a line about them, and a post is drafted for each account for you to approve.

Does a photographer need a Google Business Profile?

If people book you in a particular area, yes. It is what shows when someone searches for a photographer near them.

Beyond photographers.

All professions

Shoot and edit. We'll handle the posting.

Get started