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Hone the block. This week's engines post themselves.

Social media for engine rebuilders, done by asking.

A mechanic with a dead engine on the lift needs a rebuilt one this week, and calls whoever he saw last. Post each engine as it leaves the stand, by make, and that call comes to your machine shop.

A smiling woman with curly blonde hair in sage mechanic's coveralls carrying a bare cylinder head, beside the robot with a piston and a micrometer, at a rebuilt engine block on a red engine stand

The request: A rebuilt engine came off the stand today. Post it now.

  1. Mon · 8:00 amReady this week: rebuilt engines, by makeFacebook PagesInstagramGoogle Business ProfileScheduled
  2. Wed · 12:00 pmCylinder heads: valve job, resurface, crack repairFacebook PagesInstagramScheduled
  3. Fri · 9:00 amExchange, or rebuild yours: how each worksFacebook PagesGoogle Business ProfileScheduled

Less admin for engine rebuilders.

  • Before: Mechanics who do not know which makes you have ready

    Now: The engines on the floor this week, by make.

  • Before: Head work that arrives in a box and waits for a quote

    Now: Your head services and turnaround, posted every month.

  • Before: Car owners who think the only choice left is another car

    Now: A rebuilt engine explained: what is new inside, and the warranty.

Get an hour a week back in the machine shop.

Your numbers, your sum. Move them and the figures follow.

52 hoursback in the machine shop, every year

$3,120of your working time, at $60 an hour

Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.

Get my hours back

Hone the block. The week is already scheduled.

  1. Mon8:00 amReady this week: rebuilt engines, by makeFacebook, Instagram, Google
  2. Tue
  3. Wed12:00 pmCylinder heads: valve job, resurface, crack repairFacebook, Instagram
  4. Thu
  5. Fri9:00 amExchange, or rebuild yours: how each worksFacebook, Google
  6. Sat
  7. Sun5:00 pmOff the stand today: a fresh short blockFacebook, Instagram

An illustration. The business and its posts are made up.

Social media post ideas for engine rebuilders.

Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “A rebuilt engine came off the stand today. Post it now.”

Start with
Facebook, then Google Business Profile
Post most
Engines finished this week
Best photo
The engine on its stand, pistons showing
Never skip
Your turnaround
  • Off the stand

    A finished engine, clean, by make.

  • Head work

    Valves, resurfacing, cracks welded.

  • Exchange engines

    Bring the old one, leave with a rebuilt one.

  • What is new inside

    Bearings, rings, gaskets. Name them.

  • Turnaround

    How many days, said plainly.

  • Performance builds

    A short block, with the numbers.

Post ideas for every profession

Engine rebuilders: why your Google profile matters.

Mechanics and car owners search for an engine rebuilder near them when a motor fails. A Google Business Profile with the makes you rebuild, your head services and your turnaround gets the engine dropped at your door.

Asked by engine rebuilders.

What should an engine rebuilder post on social media?

Each finished engine by make, your cylinder head services, how an exchange works, what is replaced inside a rebuild, your turnaround and your warranty.

Which social media works for an engine machine shop?

Facebook, where mechanics and shops trade referrals, Instagram for the finished engines, and Google Business Profile for people searching nearby.

My customers are mostly mechanics. Is it worth posting?

Yes. A mechanic chooses a machine shop by what is ready and how fast. A weekly post of what is on the floor answers what he would have called to ask.

Can I post while the machines are running?

Yes. Plan the week with your assistant once. Each post goes out at its time, and you change one with a message at the end of the day.

Hone the block. We'll handle the posting.

Get started