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Look after the kids. The open spots post themselves.

Social media for daycares and child care centers, done by asking.

Your day runs from drop-off to the last pick-up with no gap. Say what's new this week and your Facebook, Instagram and Google profile are kept current.

A smiling woman with curly blonde hair in green dungarees and a cardigan holding a picture book and a teddy bear, beside the robot in a paper crown with a stack of building blocks

The request: One opening in the toddler room from the 1st. Post it.

  1. Mon · 8:00 amOne opening in the toddler room from the 1stFacebook PagesGoogle Business ProfileScheduled
  2. Wed · 1:00 pmThis week in pre-K: seeds, soil and a lot of waterFacebook PagesInstagramScheduled
  3. Fri · 9:00 amFall enrollment tours: Tuesdays and Thursdays at 10Facebook PagesGoogle Business ProfileInstagramScheduled

Less admin for daycares and child care centers.

  • Before: An opening in the toddler room that nobody hears about

    Now: One message puts the opening on every account.

  • Before: Enrollment season announced by a sign on the door

    Now: Tour dates and deadlines posted a month ahead.

  • Before: Snow day closures phoned to forty families

    Now: The closure is on every account in a minute.

Get an hour a week back with the kids.

Your numbers, your sum. Move them and the figures follow.

52 hoursback with the kids, every year

$3,120of your working time, at $60 an hour

Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.

Get my hours back

Look after the kids. The week is already scheduled.

  1. Mon8:00 amOne opening in the toddler room from the 1stFacebook, Google
  2. Tue
  3. Wed1:00 pmThis week in pre-K: seeds, soil and a lot of waterInstagram, Facebook
  4. Thu
  5. Fri9:00 amFall enrollment tours: Tuesdays and Thursdays at 10Facebook, Instagram, Google
  6. Sat
  7. Sun5:00 pmClosed Monday for the holidayFacebook, Google

An illustration. The business and its posts are made up.

Social media post ideas for daycares and child care centers.

Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “One opening in the toddler room from the 1st. Post it.”

Start with
Facebook and Google Business Profile
Post most
Openings and enrollment dates
Best photo
The room and the activity, no faces
Never skip
Closures and snow days
  • Openings by room

    Infant, toddler, pre-K. Say which and from when.

  • Tours and enrollment

    Dates, deadlines and how to book a visit.

  • What we did this week

    The activity and the craft table, with no children's faces unless parents agreed.

  • Meet the teachers

    Names, experience and which room they lead.

  • Closures and weather

    Holidays, training days, snow days.

  • Menus and routines

    What a day looks like. Parents choosing a center want to know.

Post ideas for every profession

Daycares: why your Google profile matters.

Parents look for child care close to home or work and read everything before they call. A Google Business Profile with current hours, real photos of the rooms and a recent update is often their first impression.

Asked by daycares and child care centers.

What should a daycare post on social media?

Openings by room, tour and enrollment dates, the week's activities, teacher introductions, and closures. Show the rooms and the work rather than children's faces unless you have written permission from parents.

Can we post photos of the children?

Only with written consent from each child's parent or guardian, and in line with your licensing rules. Spica Post publishes what you approve; getting consent is your responsibility. Photos of activities, artwork and rooms need no faces.

Which social media is best for a child care center?

Facebook and Google Business Profile. Parents search nearby on Google and ask for recommendations in local Facebook groups. Instagram suits activity photos.

Can I post a closure quickly?

Yes. Message your assistant with the closure, approve the draft, and it is published to every account straight away.

Look after the kids. We'll handle the posting.

Get started