Who it's forCommercial photographersLeer en español
Style the plate. Your portfolio posts itself.
Social media for commercial photographers, done by asking.
A restaurant owner with a new menu needs twenty dishes photographed by the first of the month. She looks for someone who has plainly done it before. Post one image from each job and what the client received, and yours is the name she calls.
The request: The menu shoot was delivered. Post one dish Monday at 9.
- Mon · 9:00 amA new menu, shot in one afternoonLinkedInInstagramFacebook PagesTikTokScheduled
- Wed · 12:00 pmWhat you get: the files, the sizes, the rightsLinkedInInstagramFacebook PagesTikTokScheduled
- Thu · 9:00 amOne product, three backgroundsLinkedInInstagramFacebook PagesTikTokScheduled
Less admin for commercial photographers.
Before: A portfolio last updated two years ago
Now: One image from each job, posted the week it is delivered.
Before: Clients who ask what they get and how fast
Now: Deliverables and turnaround, said in plain words.
Before: Busy months, then nothing
Now: Posts planned for the weeks you are on set.
Get an hour a week back between one set and the next.
Your numbers, your sum. Move them and the figures follow.
52 hoursback between one set and the next, every year
$3,120of your working time, at $60 an hour
Spica Post does it from $29 a month.Or $99 once, if three accounts are all you need.
Get my hours back→Style the plate. The week is already scheduled.
- Mon9:00 amA new menu, shot in one afternoonLinkedIn, Instagram, Facebook
- Tue
- Wed12:00 pmWhat you get: the files, the sizes, the rightsLinkedIn, Instagram
- Thu9:00 amOne product, three backgroundsInstagram, LinkedIn, TikTok
- Fri3:00 pmTeam headshots, one look for everyoneLinkedIn, Facebook, Google
- Sat
- Sun
An illustration. The business and its posts are made up.
Social media post ideas for commercial photographers.
Tell your assistant any of these in a sentence and it becomes a post for each account. For example: “The menu shoot was delivered. Post one dish Monday at 9.”
- Start with
- LinkedIn, then Instagram
- Post most
- One image from the last job
- Best photo
- The product, lit and finished
- Never skip
- What the client gets
From the last job
One image, with the client's yes.
What a client gets
Files, sizes and rights.
Behind the set
The light, the styling, the table.
Menus
A dish a day for a week.
Products
One item, three looks.
When the files arrive
Your usual turnaround.
Commercial photographers: why your Google profile matters.
Businesses search for a commercial photographer near them when a menu, a product or a website is due. A Google Business Profile with your own work, the kinds of job you take and your area brings the brief to you.
Asked by commercial photographers.
What should a commercial photographer post on social media?
One image from each finished job, what the client received, a look behind the set, and how soon the files arrive. Show the kind of work you want more of.
Which social media works for a commercial photographer?
LinkedIn, where business owners and marketing managers are, Instagram for the work itself, and Google Business Profile for people searching nearby.
Can I post work I shot for a client?
When your agreement allows it, and after the client has used it first. Say whose product or menu it is, with their yes.
Should a commercial photographer post rates?
Post how a job is priced: by the day, by the image or by the package, and what each includes. It brings clients whose budget fits.
Style the plate. We'll handle the posting.
